Alessandro and Angelo have known each other since childhood, strongly bonding over a passion and love for their land. Together they experimented through the cultivation of various plants—a process that strengthened their mutual drive and lead to their collaboration.
One day, while walking in the hills of the Mount Lauro in search of native wild plants, a small purple flower grasped their attention. Following some thorough research, they discovered that it was wild saffron, blooming spontaneously across the territory. From that point on, they began to devote their energy to their newly found path.
Andrea joined the team after completing his studies, contributing many innovative ideas to the company.